In my recent shoots with Northern Icons, a brand known for their vibrant tuques, baseball caps, and backpacks adorned with iconic Canadian symbols, I've been blending work with fun. For each shoot, I gather a bunch of friends, plan out some cool activities, and focus on capturing those genuinely fun moments.
We've turned these photo sessions into mini-adventures, showcasing how Northern Icons' products aren't just accessories but can be a part of Canadian adventures. Whether we're scaling cliffs, balancing on highlines, or just wandering through the lively streets of our city, the goal is always the same – to seize the spirit of fun and friendship, wrapped in the unique Canadian vibe that Northern Icons embodies.